Nickelodeon Ratings Highlights for January 13 – 19, 2014

Author: Nickandmore!

Sam & Cat

via Nickelodeon press release:


Sam & Cat is Week’s Number-One Live-Action Series; SpongeBob SquarePants and Sanjay and Craig are Top Animated Series with Kids; Paw Patrol and Dora the Explorer Lead Preschool Demo

NEW YORK – Jan. 22, 2014 – Nickelodeon closes the week (1/13/14-1/19/14) as the top basic cable net, leading among Kids 2-11 (2.8/909K, up +8% over last year), Kids 2-5 (3.7/465K, up +6%) and total viewers (1.7M, up +15%).

The network’s weekly ratings performance was driven by the Saturday-night (1/18/14) premiere of the special one-hour Sam & Cat episode, “#TheKillerTunaJump: #Freddie #Jade #Robbie”, which drew 4.8 million total viewers and ranked as Nick’s highest-rated telecast with Kids 6-11 (10.5/2.1M) since 2012. The hit series was a ratings win with Kids 2-11 (8.0/2.6M) and Kids 6-11, while also taking the top spot with Tweens 9-14 (8.8/1.8M).

SpongeBob SquarePants led the week as the top-rated animated series with Kids 2-11 (5.4/1.7M, up +13% over a year ago), Kids 6-11 (5.3/1.0M, up +10%) and total viewers (3.3M, up +9%). With Kids 6-11, SpongeBob was followed by Sanjay and Craig, which averaged a 4.1/798K with the demo.

Paw Patrol continues its winning streak, ranking as the top preschool program for the week (6.8/848K with K2-5), followed by Dora the Explorer (6.2/770K, with K2-5). Both series have posted double-digit, year-over-year increases among preschoolers with Paw Patrol up by +42% and Dora showing gains of +72%.

Nickelodeon, now in its 34th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books and feature films. Nickelodeon’s U.S. television network is seen in more than 100 million households and has been the number-one-rated basic cable network for 19 consecutive years. For more information or artwork, visit Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIA.B).