Nickelodeon Ratings Highlights for November 25 – December 1, 2013

Author: Jamie

SpongeBob SquarePants

via Nickelodeon press release:


SpongeBob SquarePants Ranks as Week’s Number-One Animated Series with Kids; Paw Patrol, Bubble Guppies, Dora the Explorer and Team Umizoomi are Week’s Top Four Preschool Series

Jinxed Premiere Draws 3.2M Total Viewers, Posts Triple-Digit Gains with Kid and Tween Demos

NEW YORK – Dec. 4, 2013 – Nickelodeon closed the week (11/25/13-12/1/13) with double-digit year over year gains with Kids 2-11 (3.2/1.0M, +14%), Kids 6-11 (2.8/552K, +17%) and Tweens 9-14 (1.9/373K, +19%) and averaged 1.9M total viewers for the week.

The network’s solid weekly ratings performance was driven by SpongeBob SquarePants, which ranks as the week’s top animated series with Kids 2-11 (5.5/1.8M) and the networks hit preschool lineup of Paw Patrol (8.6/1.1M), Bubble Guppies (7.9/992K) , Dora the Explorer (7.4/926K) and Team Umizoomi (6.8/847K), which are the top four series for the week with Kids 2-5, respectively.

Additionally, Nickelodeon’s brand-new original TV movie, Jinxed, drew 3.2M total viewers for its Friday primetime premiere (Nov. 29, 7 p.m. ET/PT), posting triple-digit year over year gains with Kids 2-11 (6.0/1.9M, +100%), Kids 6-11 (7.8/1.5M, +111%) and Tweens 9-14 (+115%).

Nickelodeon, now in its 34th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books, and feature films. Nickelodeon’s U.S. television network is seen in almost 100 million households and has been the number-one-rated basic cable network for 18 consecutive years. For more information or artwork, visit Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIAB).