Firing on all cylinders during Summer 2010, Disney Channel ranked as TV’s No. 1 network in Total Day for the 5th consecutive summer in Tweens 9-14 (674,000/2.8 rating) and for the 2nd straight summer in Kids 6-11 (777,000/3.2 rating – tie). Impressively, Disney Channel closed out the summer netting the channel’s 11th consecutive weekly win in Tweens 9-14 and 4th straight weekly victory in Kids 6-11. In addition, this summer stood as the channel’s most-watched summer of all time in Total Day among Total Viewers (2.02 million) and top-rated in Kids 6-11 (3.2 rating – tied 2007 and 2009).
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Fueled by Friday and Sunday’s “Night of Premieres,” Disney Channel was the week’s No. 1 TV network in Total Day among Kids 6-11 (700,000/2.8 rating) and Tweens 9-14 (599,000/2.5 rating), towering over Nickelodeon by a considerable 22% in the Tween demo (599,000 vs. 490,000). This marked the third consecutive week that Disney Channel outdelivered Nickelodeon among Kids 6-11 (700,000 vs. 647,000), and the 11th week in a row among Tweens 9-14.
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The premiere of the new VICTORiOUS episode “Wi-Fi in the Sky” scored 3.6 million viewers for Nickelodeon on Friday. A new episode of Wizards of Waverly Place on Disney Channel scored 3.5 million viewers. Full ratings results follow.
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Disney Channel has released their September 2010 premiere information.
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The premiere of Big Time Rush’s one-hour finale, “Big Time Concert,” scored 3.342 million viewers, coming in behind new episodes of The Suite Life on Deck (4.026 million) and Wizards of Waverly Place (3.746 million) in total viewers. With kids 2-11, Big Time Rush was first with a 4.7/19, followed by Suite Life with a 4.6/20 and Wizards with 4.3/17. The teens 12-17 demo had Suite Life first (3.4/18), Wizards second (3.3/16) and Big Time Rush third (2.6/12).
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In Total Day*, Disney Channel was TV’s No. 1 network in Kids 6-11 (870,000/3.5 rating) and Tweens 9-14 (729,000/3.0 rating), topping runner-up Nickelodeon (729,000 vs. 670,000) for the 8th week in a row in the Tweens demo.
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Disney XD’s premiere of “Phineas and Ferb Summer Belongs to You” ranked in the channel’s top 3 telecasts of the year in Total Viewers (1.32 million) and Boys 6-11 (365,000/2.9 rating). The hour telecast on Monday is now the Emmy-winning animated series’ No. 2 telecast of all time on Disney XD in Total Viewers, Kids 6-14 (677,000/1.9 rating), Boys 6-14 (435,000/2.3 rating), Kids 6-11 (542,000/2.2 rating), Boys 6-11 and Boys 9-14 (235,000/1.9 rating), behind only December 2009’s “Christmas Vacation.”
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Monday, August 2, 2010 final cable ratings for Phineas and Ferb, Adventure Time, The Marvelous Misadventures of Flapjack and Total Drama World Tour.
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With a 100 episodes and counting, the Emmy Award-winning series “Phineas and Ferb” continues to roll out with new and thoroughly amusing stories for kids, tweens and families. In August, the hit animated comedy, increasingly renowned for its smart humor and noteworthy guest stars, will present two new episodes featuring the legendary recording artist Chaka Khan, multi-Platinum selling singer Clay Aiken (“American Idol”), Emmy-winning animator/writer Seth MacFarlane (“Family Guy”) and filmmaker Kevin Smith (“Clerks”).
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Disney Channel’s season premiere of “Hannah Montana Forever” (8:00 – 8:30 p.m.) was TV’s No. 1 telecast for the week in Kids 6-11 (2.2 million/9.0 rating) and Tweens 9-14 (1.9 million/7.9 rating), and cable’s No. 1 scripted telecast in Total Viewers (5.7 million).
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