Firing on all cylinders during Summer 2010, Disney Channel ranked as TV’s No. 1 network in Total Day for the 5th consecutive summer in Tweens 9-14 (674,000/2.8 rating) and for the 2nd straight summer in Kids 6-11 (777,000/3.2 rating – tie). Impressively, Disney Channel closed out the summer netting the channel’s 11th consecutive weekly win in Tweens 9-14 and 4th straight weekly victory in Kids 6-11. In addition, this summer stood as the channel’s most-watched summer of all time in Total Day among Total Viewers (2.02 million) and top-rated in Kids 6-11 (3.2 rating – tied 2007 and 2009).
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Fueled by Friday and Sunday’s “Night of Premieres,” Disney Channel was the week’s No. 1 TV network in Total Day among Kids 6-11 (700,000/2.8 rating) and Tweens 9-14 (599,000/2.5 rating), towering over Nickelodeon by a considerable 22% in the Tween demo (599,000 vs. 490,000). This marked the third consecutive week that Disney Channel outdelivered Nickelodeon among Kids 6-11 (700,000 vs. 647,000), and the 11th week in a row among Tweens 9-14.
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Disney Channel has released their September 2010 premiere information.
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In Total Day*, Disney Channel was the week’s No. 1 TV network among Kids 6-11 (815,000/3.3 rating) and Tweens 9-14 (692,000/2.8 rating), overshadowing Nickelodeon by a considerable 16% in the Tween demo (692,000 vs. 595,000). This marked the third consecutive week Disney Channel outdelivered Nickelodeon among Kids 6-11 (815,000 vs. 778,000) and the 10th week it defeated it among Tweens 9-14.
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Cable TV ratings for August 16 – 22, 2010 with the top 25 shows and top 25 networks by total day, primetime and primetime 18-49 (via TVbytheNumbers.com).
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Disney Channel’s “Hannah Montana” honors military families with a touching episode that includes cameo appearances by real families of the armed services and two new Hannah Montana songs, the heartfelt ballad “Been Here All Along” and the upbeat “I’m Still Good,” a performance interspersed with greetings from military families to their deployed loved ones. The “Hannah Montana Forever Family Salute” premieres SUNDAY, AUGUST 22 (8:00-8:30 p.m., ET/PT). Forty special messages from military families will air throughout the evening (8:00-9:30 p.m., ET/PT) and will be available with the episode at DisneyChannel.com/Salute.
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Cable TV ratings for August 2 – 8, 2010 with the top 25 shows and top 25 networks by total day, primetime and primetime 18-49 (via TVbytheNumbers.com).
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In Total Day*, Disney Channel was TV’s No. 1 network in Kids 6-11 (870,000/3.5 rating) and Tweens 9-14 (729,000/3.0 rating), topping runner-up Nickelodeon (729,000 vs. 670,000) for the 8th week in a row in the Tweens demo.
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Cable TV ratings for July 26 – August 1, 2010 with the top 25 shows and top 25 networks by total day, primetime and primetime 18-49 (via TVbytheNumbers.com).
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With 7 of the Week’s Top 10 TV Programs in Kids 6-11 and Tweens 9-14,
Disney Channel is TV’s No. 1 Network in Prime in Key Kids Demos
