Cable ratings for January 23 – 29, 2012.
Fish Hooks
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Disney Channel Ratings Highlights for January 2012
During January 2012, Disney Channel stood as TV’s No. 1 network in Total Day for the 9th consecutive month in Kids 6-11 (656,000/2.7 rating), for the 5th consecutive month in Boys 6-11 (269,000/2.1 rating) and for the 21st consecutive month in Tweens 9-14 (537,000/2.2 rating) – all records in the key demos – and paced within one-tenth of a point of Nickelodeon for #1 rank in Kids 2-11 (985,000/2.4 rating) for the 4th time in the past 5 months.
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Disney Channel Ratings Highlights for January 2 – 8, 2012
Powered by record highs for the series finale of “Wizards of Waverly Place,” as well as all-new episodes of “Jessie” and “Fish Hooks” during the week of January 2, 2012, Disney Channel continued its stellar ratings performance and dominance of the TV landscape, sweeping TV’s #1 Total Day rank in target demos, Kids 2-11 (1.0 million/2.5 rating), Kids 6-11 (712,000/2.9 rating) and Tweens 9-14 (590,000/2.5 rating).
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“Wizards” Finale Scores 9.8 Million Viewers; “Jessie” Hits Series High 7.3 Million
Friday’s Wizards of Waverly Place one-hour finale on Disney Channel scored 9.755 million total viewers. Minus the TV movie, this is now a series high in total viewers.
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Disney Channel Ratings Highlights for December 5 – 11, 2011
During the week of December 5, Disney Channel swept Total Day for the 4th consecutive week across target demos, ranking as TV’s No. 1 network in Kids 6-11 (594,000/2.4 rating), Boys 6-11 (263,000/2.1 rating), Girls 6-11 (331,000/2.8 rating), Tweens 9-14 (480,000/2.0 rating) and Girls 9-14 (293,000/2.5 rating). Impressively, in Kids 6-11 and Tweens 9-14, Disney Channel has been TV’s No. 1 network on a total day basis for a record-setting 26 straight weeks.
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