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[via press release]

SPROUT® CELEBRATES EARTH WEEK WITH LIVE APPEARANCE FROM BRAVO’S TOP CHEF WINNER RICHARD BLAIS AND DIRTGIRLWORD MARATHON

Top Chef Richard Blais to appear live on Sprout’s The Sunny Side Up Show on Earth Day, Friday, April 22 to make a special preschool-friendly recipe and recycled craft with hosts Sean and Chica the Chicken

Philadelphia, PA – April 5, 2011 – 24-hour preschool television channel Sprout is celebrating Earth Week with a variety of special events and green activities, including a live appearance by Richard Blais, latest winner of Bravo’s Emmy Award-winning show Top Chef, on Friday, April 22 during Sprout’s The Sunny Side Up Show which airs from 9:00 a.m. to 12:00 p.m. ET. Chef Blais, along with show hosts Sean and Chica the Chicken, will be creating a fun, preschool-friendly dish and recycled craft from the recipe’s packaging elements that parents and their preschoolers can easily recreate at home. The recipe and recycled craft directions will also be available at www.SproutOnline.com.

Beginning at 1:00 p.m. ET that same afternoon, is Sprout’s Dig Into Earth Day with dirtgirlworld marathon, featuring two hours of episodes from the first green living series for preschoolers, which includes topics like caring for the environment, outdoor play and sustainable, green living.

Additionally, The Sunny Side Up Show will be featuring eco-friendly crafts, games, activities and more all week long beginning Monday, April 18.

Sprout is a proud supporter of Green is Universal, NBCUniversal’s ongoing environmental initiative, and will be turning its on-air and online logos green all week long.

For additional information on Sprout programs or schedules, or to play games, download free coloring pages or find great activities for kids, visit SproutOnline.com. To find out where Sprout is available in your area, call 1.8.SPROUT.411 or go to SproutPlease.com.

About Sprout®
Available in over 50 million homes, Sprout is the first 24-hour preschool destination available on TV, on demand and online for children ages 2-5 and their parents and caregivers. The 24-hour digital channel, which launched in September 2005 along with the website (SproutOnline.com), is the only channel that follows the day of a preschooler from breakfast to bedtime with its distinctive, interactive programming and original hosted blocks. Sprout’s VOD offering is the #1 on demand service for younger children with over one billion views.

Sprout is a partnership among NBCUniversal, HIT Entertainment, PBS and Sesame Workshop. Its program lineup of gold-standard, curriculum-based preschool shows includes: Sesame Street®, Bob the Builder™, Barney & Friends™, The Wiggles®, Thomas & Friends™, Caillou®, The Berenstain Bears™, Roary the Racing Car™, dirtgirlworld and more.