VRV to Become Premiere Launch Partner for NickSplat SVOD Channel from Nickelodeon
Series on VRV’s NickSplat Channel Includes “AAAHH!!! Real Monsters,” “CatDog,” “Doug,” “Rocko’s Modern Life,” “The Wild Thornberrys” and more
San Francisco, Calif. – August 28, 2018 – Your childhood: now streaming! VRV, a fandom-focused video aggregation platform that offers immersive content experiences in a digitally driven environment, has partnered with Nickelodeon to become the premiere launch partner for NickSplat, available as an OTT channel on VRV starting today.
NickSplat is a multi-screen destination that includes beloved Nickelodeon content from the 1990’s and beyond across television and social platforms. Nickelodeon collaborated closely with VRV to create a NickSplat-branded streaming channel that features a rotating selection of nearly 30 series of Nick’s most popular nostalgic animated and live-action programming. Titles include “AAAHH!!! Real Monsters,” “All That,” “Are You Afraid of the Dark?,” “CatDog,” “Clarissa Explains It All,” “Doug,” “Kenan & Kel,” “Legends of the Hidden Temple,” “Rocko’s Modern Life,” “The Angry Beavers” and “The Wild Thornberrys,” among others, with additional series to be added at a later date. NickSplat will be available to purchase a la carte for $5.99 per month, and will be included in the VRV premium bundle for $9.99 per month.
“Using the VRV platform, our goal is to empower both traditional media and popular digital brands to launch or extend their OTT channel presence,” said Eric Berman, head of content partnerships, VRV, Ellation. “Our partnership with Viacom is a first of its kind. We’re very proud to be the premiere launch partner to bring a NickSplat channel into SVOD and share these nostalgic series so our passionate audience can fall in love with them all over again.”
“VRV, with a sophisticated user base that loves the best in animation, is the perfect platform to launch our NickSplat channel,” said Sam Cooper, Viacom Executive Vice President of Distribution and Business Development Partnerships. “Viacom’s content – including our deep library of genre-defining television – is highly in demand, and our audiences are always looking for new and innovative ways to enjoy our programming. We’re committed to finding the best partners to bring our individual brands direct to the consumer, and this relationship with VRV is an exciting step forward in our strategy.”
We’re building a basecamp for unique fandom experiences within the VRV universe. By rallying and connecting fan communities, we make it easy to be fan,” said Arlen Marmel, general manager of VRV, Ellation. “NickSplat is an incredible brand with content that’s been delighting fans for more than 30 years and we are thrilled to be partnering with the Nickelodeon team to broaden the VRV universe.”
VRV – the premiere launch partner for NickSplat – and Viacom will curate programming on the channel throughout the partnership. Viewers can visit the NickSplat channel guide to find the latest episodes available by visiting vrv.co/nicksplatguide. Viewers can watch NickSplat on VRV now by heading over to www.vrv.co or downloading the app on Xbox One, PS4, Apple TV, Roku, Fire TV, Android TV, Chromecast, and on Android and iOS.
Also in celebration of the NickSplat channel launch, VRV is taking “childhooding” on tour with a series of experiential events across the nation. Kicking off in Santa Monica the weekend of September 7, attendees can enjoy nostalgic cartoons, a cereal bar, a 90’s-themed photo activation and more. Additional events will be announced later this year.
VRV launched in 2016 to build fans a better universe through a premium, bundled streaming experience. The platform collaborates with both digital-first and traditional media brands and currently offers 12 channels in the VRV Premium bundle including NickSplat, Crunchyroll, Funimation, Rooster Teeth, Shudder and more, alongside exclusive series like “HarmonQuest,” “Killjoys,” “Thundercats,” and “Gary and His Demons” for a monthly subscription of $9.99. Ellation is the parent company of VRV and sister-platform Crunchyroll, and is a part of the Otter Media portfolio.
VRV is a leading fandom-focused aggregation platform featuring premium SVOD channels including Crunchyroll, Funimation, DramaFever, Rooster Teeth, and Shudder, alongside a curated house channel, VRV Select. Created to provide fans with a next-gen entertainment experience, VRV offers immersive content experiences in a digitally-driven environment via bundled subscription, a la carte subscription, or ad-supported options. As a platform, VRV helps partners extend their reach and distribute their premium content through a high-quality, branded experience on mobile, web, and popular living room devices.
Ellation, Inc. is a transformative entertainment company and home of industry-leading brands Crunchyroll and VRV. As part of Otter Media, a unit of WarnerMedia,Ellation operates at the intersection of technology and media to redefine the next wave of media interaction and consumption — breaking down barriers to content experiences for passionate fans around the world. Ellation’s offices in San Francisco, Los Angeles, Tokyo, and Chișinău develop the product, design, engineering, marketing and content that brings our communities of passionate fans together.
NickSplat is a multiple-screen destination, spanning television and social media platforms, dedicated to the most loved Nickelodeon content from the 1990’s and beyond. Celebrating the characters and shows that are definitional to millennials who grew up in the ‘90s, NickSplat consists of landmark Nickelodeon series and classic programming stunts; and a robust social media community on Facebook, Instagram, Tumblr, Twitter and YouTube platforms.