Cartoon Network Ratings Highlights for 4th Quarter 2010

Comparing 4th Quarter 2010 to its 4th Quarter 2009 performance, Cartoon Network’s prime time delivery and ratings increased across all kid demos—average kids 6-11 delivery (530,000) grew by 6% and ratings (2.1) by 5%, kids 2-11 delivery (770,000) grew by 4% and ratings (1.9) by 6%, and kids 9-14 delivery (403,000) grew by 4% and ratings (1.7) by 6%. The network’s quarterly performance with boys also charted gains vs. last year: boys 6-11 delivery (404,000) grew by 13% and ratings (3.2) by 14%, boys 2-11 delivery (547,000) grew by 9% and ratings (2.6) by 8%, and boys 9-14 delivery (304,000) grew by 8% and ratings (2.4) by 4%.

Disney Channel Ratings Highlights for 2010

Powered by an unparalleled slate of original programming for kids and families — notably newcomers “Shake It Up and family comedy “Good Luck Charlie,” and “Hannah Montana Forever” — and the No. 1 TV/Cable movie with “Camp Rock 2: The Final Jam,” Disney Channel recorded its most-watched year in the network’s history in Total Viewers and key kid targets.

Disney XD Ratings Highlights for 2010

With strong performance by the network’s expanding slate of original series — most notably its No. 1 series “Pair of Kings” and its No. 1 original animated series “Kick Buttowski” — along with Disney theatricals “Toy Story,” “Toy Story 2” and “Ratatouille,” Disney XD delivered its largest annual audience in the net’s history in Total Day (includes Toon Disney) in Total Viewers (270,000) and across all key kid targets, including Kids 6-14 (132,000), Boys 6-14 (86,000), Kids 6-11 (107,000) and Boys 6-11 (69,000), posting solid double-digit percent increases in all key breaks.