Top 25 Cable Shows for March 22 – 28, 2010
Rank Shows NET DAY( Time Viewers Live+SD (000)
1 KIDS CHOICE 10 NICK Sat 08:00P-09:30P 7,639
2 VICTORIOUS NICK Sat 09:30P-10:00P 5,695
3 LIFE DISC Sun 08:00P-09:00P 5,290
4 LIFE DISC Sun 09:00P-10:00P 5,280
5 SPONGEBOB NICK Sun 10:30A-11:00A 5,114
6 WWE ENTERTAINMENT USA Mon 10:00P-11:10P 4,869
7 SPONGEBOB NICK Sat 09:30A-10:00A 4,858
8 SPONGEBOB NICK Sun 10:00A-10:30A 4,746
9 ICARLY NICK Sun 11:00A-11:30A 4,562
10 SPONGEBOB NICK Thu 05:30P-06:00P 4,324
11 NCIS USA Mon 08:00P-09:00P 4,245
12 SPONGEBOB NICK Thu 05:00P-05:30P 4,186
13 SPONGEBOB NICK Sun 09:30A-10:00A 4,178
14 PENGUINS OF MADAGASCAR NICK Sat 10:00A-10:30A 4,157
15 NCIS USA Wed 08:00P-09:00P 4,146
16 WWE ENTERTAINMENT USA Mon 09:00P-10:00P 4,141
17 ICARLY NICK Mon 06:00P-06:30P 4,140
18 NCIS USA Thu 09:00P-10:00P 4,135
19 ICARLY NICK Mon 06:30P-07:00P 4,133
20 AMISH GRACE LMN Sun 08:00P-10:00P 4,020
21 NCIS USA Thu 08:00P-09:00P 3,958
22 SPONGEBOB NICK Sat 09:00A-09:30A 3,953
23 THE OREILLY FACTOR FOXN Mon 08:00P-09:00P 3,949
24 SPONGEBOB NICK Mon 05:30P-06:00P 3,948
25 SPONGEBOB NICK Sat 07:30P-08:00P 3,907
Top Cable Networks for March 22 – 28, 2010
Prime-time Average Viewers (Live+SD)
Network (000s)
USA 3,070
DSNY 2,380
FOXN 2,260
NAN 1,961
TBSC 1,732
DISC 1,727
TNT 1,667
A&E 1,470
HIST 1,324
TOON 1,310
HGTV 1,292
FX 1,255
FAM 1,200
TRU 1,164
SYFY 1,080
FOOD 1,053
LMN 1,045
ESPN 1,022
LIFE 964
TLC 929
MSNB 920
CMDY 884
HALL 833
AMC 833
TVLD 828
Adults 18-49 Primetime Average (Live+SD)
Network (000s)
USA 1,147
TBSC 955
DISC 840
TNT 750
A&E 722
FX 695
CMDY 593
HIST 568
DSNY 529
TRU 526
NAN 506
FOOD 503
SYFY 502
FAM 479
TLC 468
ESPN 461
HGTV 455
LIFE 447
SPK 429
BRAV 423
FOXN 414
MTV 413
BET 382
EN 363
LMN 341
Total Day Average Viewers (Live+SD)
Network (000s)
NICK 2,481
NAN 1,690
DSNY 1,559
USA 1,392
FOXN 1,263
TNT 1,238
ADSM 1,227
TOON 1,020
TBSC 890
DISC 835
A&E 802
TRU 771
HIST 748
HGTV 721
FOOD 691
LIFE 681
ESPN 678
FX 667
TVLD 574
FAM 562
NKJR 558
SPK 554
SYFY 539
LMN 533
CMDY 529
Sunday, March 28 cable ratings
iCarly (7pm)
- 3.476 million viewers
- 2.2/4 HH
- 0.7/2 A18-49
- 2.7/11 T12-17
- 4.5/17 K2-11
iCarly (7:30pm)
- 3.477 million viewers
- 2.2/4 HH
- 0.6/2 A18-49
- 2.5/10 T12-17
- 4.7/17 K2-11
Sonny with a Chance (8pm)
- 2.853 million viewers
- 1.6/3 HH
- 0.6/2 A18-49
- 2.1/8 T12-17
- 3.5/12 K2-11
From: Cynopsis Kids
Live + Same Day Ratings Kids Cable Network Averages (000) for Monday, March 22, 2010, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1367; K6-11 586; TWEENS 9-14 393
DISNEY CHANNEL: K2-11 832; K6-11 504; TWEENS 9-14 409
CARTOON NETWORK: K2-11 465; K6-11 256; TWEENS 9-14 188
DISNEY XD: K2-11 148; K6-11 88; TWEENS 9-14 67
Source: MTVN Research from Nielsen Media Research Data
Live + Same Day Ratings Kids Cable Network Averages (000) for Tuesday, March 23, 2010, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1117; K6-11 421; TWEENS 9-14 290
DISNEY CHANNEL: K2-11 954; K6-11 586; TWEENS 9-14 482
CARTOON NETWORK: K2-11 455; K6-11 270; TWEENS 9-14 206
DISNEY XD: K2-11 119; K6-11 88; TWEENS 9-14 68
Source: MTVN Research from Nielsen Media Research Data
Live + Same Day Ratings Kids Cable Network Averages (000) for Wednesday, March 24, 2010, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1137; K6-11 456; TWEENS 9-14 337
DISNEY CHANNEL: K2-11 833; K6-11 498; TWEENS 9-14 390
CARTOON NETWORK: K2-11 471; K6-11 277; TWEENS 9-14 200
DISNEY XD: K2-11 104; K6-11 66; TWEENS 9-14 51
Source: MTVN Research from Nielsen Media Research Data
Live + Same Day Ratings Kids Cable Network Averages (000) for Thursday, March 25, 2010, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1199; K6-11 453; TWEENS 9-14 336
DISNEY CHANNEL: K2-11 787; K6-11 505; TWEENS 9-14 426
CARTOON NETWORK: K2-11 440; K6-11 260; TWEENS 9-14 206
DISNEY XD: K2-11 113; K6-11 78; TWEENS 9-14 61
Source: MTVN Research from Nielsen Media Research Data
Live + Same Day Ratings Kids Cable Network Averages (000) for Friday, March 26, 2010, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1223; K6-11 569; TWEENS 9-14 416
DISNEY CHANNEL: K2-11 831; K6-11 555; TWEENS 9-14 465
CARTOON NETWORK: K2-11 525; K6-11 345; TWEENS 9-14 268
DISNEY XD: K2-11 123; K6-11 80; TWEENS 9-14 61
Source: MTVN Research from Nielsen Media Research Data
Live + Same Day Ratings Kids Cable Network Averages (000) for Saturday, March 27, 2010, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1752; K6-11 1231; TWEENS 9-14 963
DISNEY CHANNEL: K2-11 1026; K6-11 662; TWEENS 9-14 527
CARTOON NETWORK: K2-11 571; K6-11 386; TWEENS 9-14 264
DISNEY XD: K2-11 198; K6-11 133; TWEENS 9-14 103
Source: MTVN Research from Nielsen Media Research Data
Live + Same Day Ratings Kids Cable Network Averages (000) for Sunday, March 28, 2010, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1559; K6-11 1076; TWEENS 9-14 815
DISNEY CHANNEL: K2-11 983; K6-11 652; TWEENS 9-14 545
CARTOON NETWORK: K2-11 734; K6-11 469; TWEENS 9-14 301
DISNEY XD: K2-11 180; K6-11 127; TWEENS 9-14 86
Source: MTVN Research from Nielsen Media Research Data
Top 10 Combined Broadcast/Basic Cable shows among Kids 2-11 for the week of 3/22-3/28/10 , 6a-6a:
K2-11 Total Delivery (000)
NICK: Kids Choice Awards 2010 (3/27; 8-9:30p) 3721
NICK: SpongeBob SquarePants (3/28; 10:30a) 2816
NICK: SpongeBob SquarePants (3/27; 9:30a) 2702
NICK: Victorious (3/27; 9:30p) 2686
NICK: iCarly (3/22; 6p) 2521
NICK: SpongeBob SquarePants (3/28; 10a) 2501
NICK: iCarly (3/28; 11a) 2499
NICK: iCarly (3/22; 6:30p) 2402
NICK: SpongeBob SquarePants (3/22; 5:30p) 2380
NICK: SpongeBob SquarePants (3/25; 5:30p) 2290
Source: Disney from Nielsen Media Research Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
Top 10 Combined Broadcast/Basic Cable shows among Kids 6-11 for the week of 3/22-3/28/10 , 6a-6a:
K6-11 Total Delivery (000)
NICK: Kids Choice Awards 2010 (3/27; 8-9:30p) 2889
NICK: Victorious (3/27; 9:30p) 2118
NICK: SpongeBob SquarePants (3/27; 9:30a) 1772
NICK: iCarly (3/22; 6:30p) 1755
NICK: iCarly (3/22; 6p) 1691
NICK: SpongeBob SquarePants (3/28; 10:30a) 1676
NICK: iCarly (3/28; 11a) 1639
NICK: SpongeBob SquarePants (3/27; 7:30p) 1562
NICK: iCarly (3/22; 7p) 1522
NICK: SpongeBob SquarePants (3/28; 10a) 1500
Source: Disney from Nielsen Media Research Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
Top 10 Combined Broadcast/Basic Cable shows among Tweens 9-14 for the week of 3/22-3/28/10 , 6a-6a:
Tweens 9-14 Total Delivery (000)
NICK: Kids Choice Awards 2010 (3/27; 8-9:30p) 2631
NICK: Victorious (3/27; 9:30p) 1989
FOX: American Idol (3/23; 8-10:01p) 1470
NAN: Kids Choice Awards 2010 (3/27; 10-11:30p) 1393
NICK: iCarly (3/22; 6:30p) 1245
NICK: iCarly (3/28; 11a) 1206
NICK: iCarly (3/28; 7:30p) 1185
FOX: American Idol (3/24; 9-10p) 1185
NICK: Victorious (3/28; 11:30a) 1177
NICK: Kids Choice Awards 2010 (3/28; 12-1:30p) 1174
Source: Disney from Nielsen Media Research Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
Top 10 Combined Broadcast/Basic Cable shows among Teens 12-17 for the week of 3/22-3/28/10 , 6a-6a:
Teens 12-17 Total Delivery (000)
NICK: Kids Choice Awards 2010 (3/27; 8-9:30p) 1613
FOX: American Idol (3/23; 8-10:01p) 1361
NICK: Victorious (3/27; 9:30p) 1305
FOX: American Idol (3/24; 9-10p) 1131
FAM: Secret Life of the American Teen (3/22; 8-9p) 1043
NAN: Kids Choice Awards 2010 (3/27; 10-11:30p) 862
FOX: Family Guy (3/28; 9p) 836
NICK: Victorious (3/28; 11:30a) 744
NICK: Kids Choice Awards 2010 (3/28; 12-1:30p) 742
FOX: Family Guy (3/24; 11:30p) 728
Source: Disney from Nielsen Media Research Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Abbreviation for Adult Swim, which airs on Cartoon Network
Final K6-11 Ratings for Saturday, March 27, 2010 Broadcast Networks only (Live + SD Data):
Source: Disney Research from Nielsen Media Research Data
CW (TheCW4Kids) 0.8/5 Avg. (7a-12p)
Winx Club 0.2/3; Winx Club 0.4/4; Dinosaur King 0.6/4; Dinosaur King 0.9/5; Yu-Gi-Oh! 1.2/6; Yu-Gi-Oh! 1.0/4; Sonic X 1.0/5; Sonic X 1.2/5; Teenage Mutant Ninja Turtles 0.9/4; Teenage Mutant Ninja Turtles 0.8/4
ABC 0.8/4 Avg. (9a-1p)
The Emperor’s New School 0.4/2; The Replacements 0.8/4; That’s So Raven 1.1/5; That’s So Raven 1.3/6; Hannah Montana 1.0/5; Suite Life of Zack & Cody 0.9/4; Mighty Morphin Power Rangers 0.6/3; Mighty Morphin Power Rangers 0.5/3
NBC (Qubo on NBC) Avg. 0.4/2 (10a-1p)
Turbo Dogs 0.4/2; Shelldon 0.4/2; 3-2-1 Penguins 0.5/2; Babar 0.5/2; Willa’s Wild Life 0.4/2; Jane and the Dragon 0.3/2
CBS (CookieJarTV) 0.4/2 Avg. (7-10a/10a-12p)
Busytown Mysteries 0.2/2; Noonbory and the Super 7 0.5/2; Busytown Mysteries 0.4/2; Busytown Mysteries 0.6/3; Noonbory and the Super 7 0.3/2; Sabrina: The Animated Series 0.5/2
Final K6-11 Ratings for Saturday, March 27, 2010 Cable Networks only (Live + SD Data):
Source: Disney Research from Nielsen Media Research Data
NICKELODEON 4.6/25 Avg. (7a-1p)
All Grown Up 1.6/17; Jimmy Neutron 2.5/21; Fairly OddParents 3.5/23; Fairly OddParents 4.5/25; SpongeBob SquarePants 5.8/30; SpongeBob SquarePants 7.2/33; Penguins of Madagascar 5.9/27; Fanboy & Chum Chum 4.9/22; SpongeBob SquarePants 4.7/22; SpongeBob SquarePants 4.9/24; iCarly 5.0/26; iCarly 4.8/25
DISNEY CHANNEL 2.1/11 Avg. (7a-1p)
My Friends Tigger & Pooh 1.7/18; Chuggington 1.8/16; Special Agent Oso 1.7/11; Handy Manny 1.8/10; Mickey Mouse Clubhouse 1.8/9; Mickey Mouse Clubhouse 1.7/8; Imagination Movers 1.8/8; Handy Manny 2.0/9; Phineas and Ferb 2.5/12; Phineas and Ferb 2.6/13; Harriet the Spy: Blog Wars (1×100) 2.8/15
CARTOON NETWORK 1.7/9 Avg. (7a-1p)
Pokemon: Diamond and Pearl Galactic Battle 1.0/11; Yu-Gi-Oh 5Ds 1.4/11; Ben 10: Alien Force 1.5/10; Star Wars: Clone Wars 1.6/9; Hot Wheels: Battle Force 1.5/8; Bakugan 1.7/8; Johnny Test 2.0/9; Johnny Test 2.5/11; Chowder 1.9/9; Chowder 1.8/9; The Garfield Show 1.7/9; The Garfield Show 2.0/10
DISNEY XD 0.8/5 Avg. (7a-1p)
Suite Life of Zack & Cody 0.4/5; Phineas and Ferb 0.7/6; Phineas and Ferb 1.3/8; Kick Buttowski 1.4/8; Jimmy Two Shoes Shorts (1×15) 0.7/4; Kid vs. Kat 0.6/3; Phineas and Ferb 0.8/4; Zeke and Luther 0.8/4; Kick Buttowski 0.9/4; Kick Buttowski 0.9/5; Kick Buttowski 0.9/5; Zeke and Luther 0.7/3
